sold42.

since 2025
We help funded startups build sales engines that convert, scale, and stick.
Cape Town, South Africa

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Got product. Got funding.
But no sales?

We build your sales engine, from first close to Series A, so you can stay focused on what you do best.

our services

what we
actually do

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Go-to-Market Sprint

We work with you to clarify your ICP, tighten your messaging, and define your sales process.

End result: a focused GTM strategy and sales playbook, ready to execute.

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Fractional Head of Sales

We embed directly into your team to lead sales.

Building pipelines, closing deals, and coaching your early reps.

It’s sales leadership, without the full-time hire risk.

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Done-for-You Sales Execution

Need to start selling now?

We run outbound, refine your decks, handle follow-ups, and help you close.

We don’t just advise. We operate.

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Strategic Projects

Need support in one specific area?

We take on focused GTM projects, from messaging, to deck revamps, to pricing strategies.

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Let's generate REVENUE

You've got the product. We'll help you sell it.